In 2012, we launched YUASA with one product: a pair of boxer shorts.
Not just any boxer shorts. We wanted to create something we couldn’t find elsewhere. A pair that was genuinely short, comfortably loose, and tailored enough to look as good as it felt.
Traditional boxers had too much fabric. Boxer briefs were too restrictive. We wanted something in between.
That idea became our Short-Cut Boxers, the original product that started YUASA.
More than a decade later, they’re still one of our signature products. We’ve refined the fit, perfected the proportions, and built a loyal following of men who keep coming back for more.
But what makes them so different?
Here are five reasons our Short-Cut Boxers have earned their place in men’s underwear drawers.
